Make
Make is a visual automation platform that helps teams build, orchestrate, and scale workflows across apps, APIs, and AI tools.
Overview
Make is built for people who want automation that can grow from simple tasks to complex, multi-branch systems. You can start with a trigger (new lead, new email, webhook, schedule), then add steps that transform data, call APIs, route by conditions, and handle errors reliably. With a visual canvas, Make helps teams understand how workflows run, troubleshoot quickly, and orchestrate processes across multiple tools—especially when automation needs branching logic and data manipulation.
Core Features & Capabilities
Ideal for teams that need flexible automation across marketing ops, sales ops, customer support, finance ops, and product workflows—especially when processes require branching logic, API calls, and structured data transformations.
- visual scenario builder with nodes, routes, and filters
- advanced branching logic, error handling, and retries
- webhooks, scheduling, and http/api integrations
- data mapping and transformation across steps
- workflow monitoring, run history, and troubleshooting tools
Trending Use Cases
Why Teams Choose Make
Start by choosing a trigger (schedule, webhook, or app event), then add actions to move data where it needs to go. Use routers and filters to branch logic, add data mapping to clean inputs/outputs, and configure error handling for reliability. Test with sample runs, review the run history, and iterate until the workflow is stable—then scale by reusing modules and standardizing templates for your team.
“Make gives us the power to automate complex workflows visually—without sacrificing control over logic, data, and reliability.”
Getting Started with Make
By combining a visual builder with advanced branching logic, data transformation, and reliable monitoring, Make enables teams to automate complex operations, reduce manual workload, and keep systems in sync as processes scale.
Open the tool and review its core product experience.
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Use your own task to judge speed, quality, and fit.
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Make
Make is a visual automation and integration platform that helps teams build, orchestrate, and scale workflows across apps, APIs, and AI-enabled processes with deep control and observability.
Make (formerly Integromat) lets you design powerful automations using a visual, node-based builder where triggers, actions, routers, filters, and data transformations connect into end-to-end workflows. It supports thousands of integrations, advanced logic (branching, error handling, scheduling), and AI-enhanced automation patterns—so teams can move data between systems, automate operations, and orchestrate complex workflows with clarity and control. It’s commonly used by ops, revops, marketing, product, and technical teams who need deeper workflow customization than simple trigger-action automation.
www.make.com/en
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