HubSpot is a powerful CRM and growth platform that brings together marketing, sales, service, content, and operations—now enhanced with AI to power smarter outreach and service.

Grow better with AI-powered CRM, automation and aligned teams across marketing, sales and service.

With HubSpot you manage contacts, scale marketing campaigns, automate sales sequences, deliver self-service and live chat, build websites and content, and connect data across your growth stack. AI features assist in writing emails, optimizing subject lines, routing tickets, predicting leads, and surfacing suggestions so you can work smarter and grow faster.

Core Features & Capabilities

Ideal for marketing teams, sales reps, service agents and operations leaders in companies of any size looking to unify data, automate processes and leverage AI without managing multiple disconnected tools.

• Unified CRM with contact, deal, company and ticket tracking
• Marketing automation: email campaigns, workflows and lead scoring
• Service & help desk: tickets, knowledge base and chatbots
• Content management: blogs, landing pages and website building
• AI assistants that generate content, personalize messages and suggest next steps

Why Businesses Choose HubSpot

Sign up for HubSpot CRM, migrate your contacts, explore marketing templates and workflows, enable AI assistants for content and outreach, connect service tools and set up dashboards—start aligning your teams and boosting growth.

“HubSpot and AI transformed how we nurture leads and serve customers—everything is aligned and efficient.”

Getting Started with HubSpot

By unifying growth tools and embedding AI to assist writing, routing, forecasting and service delivery, HubSpot helps businesses grow better, faster and with more alignment.