Klarna is a global fintech platform that uses AI to enhance shopping, payments, and financial services—making discovery, checkout and support smarter and seamless.

Shop smarter and pay later—Klarna’s AI-driven experience brings discovery, payments and support together.

With Klarna, consumers get flexible payment options, personalized shopping suggestions, price insights and 24/7 AI-assisted customer support. The AI assistant can compare products across millions of items, access historical pricing, inform you of the best time to buy and handle support inquiries—boosting speed, convenience and savings.

Core Features & Capabilities

Ideal for shoppers looking for insight-driven purchases, flexible payments, and streamlined support—all powered by AI.

• AI-powered shopping assistant for product discovery and comparison
• Flexible payment options: pay now or later with Klarna
• Pricing insights and deal alerts on millions of products
• AI-driven multilingual support available 24/7
• Personalized recommendations and checkout experience

Why Consumers Choose Klarna

Download the app, sign up or connect your account, start chatting with the AI assistant to discover products or compare deals, choose your payment method at checkout and let AI support handle any issues post-purchase.

“The AI assistant helped me find the best deal, compare brands and checkout without stress.”

Getting Started with Klarna

By integrating AI into discovery, payments and support, Klarna delivers a smarter, more seamless shopping and financial services experience—helping users save time, money and effort.