Optimove: AI-Driven Customer Retention & CRM Marketing Platform
Optimove
Optimove helps brands transform customer data into personalised, automated marketing journeys — improving retention, engagement and lifetime value at scale.Optimove is an AI-powered retention & CRM marketing platform.
Drive retention and personalized marketing with AI-powered customer intelligence.
Optimove helps marketers combine historical, real-time and predictive data to build a single customer view, segment with micro-precision, and execute automated, channel-agnostic campaigns — from email, SMS, mobile push, to web — all orchestrated by AI to maximise engagement and lifetime value.
Core Features & Capabilities
Ideal for eCommerce, retail, gaming, subscription services and enterprise brands that rely on repeat customers — helping teams scale retention marketing without manual segmentation or complex workflows.
- Unified customer data platform with real-time & historical data
- AI-powered micro-segmentation & predictive modelling (churn, LTV, behavior)
- Automated multichannel campaigns: email, push, SMS, in-app, web
- Personalised messaging and dynamic content per customer segment
- Multi-touch attribution and analytics dashboards for campaign performance
Trending Use Cases
- Segment customers and personalise outreach automatically
- Send retention emails and win-back campaigns based on behavior
- Forecast customer lifetime value and plan marketing budget
- Orchestrate globally-scalable campaigns across multiple channels
Why Teams Choose Optimove
Connect your customer data sources (CRM, transactional, behavioral), let Optimove unify and model the data, define segments or let AI auto-segment, then build multichannel campaigns — launch and let AI optimise every customer journey automatically.
“Optimove turned raw customer data into actionable retention growth across channels.”
Customer-Led Marketing
Marketing begins from real customer behavior and data — not campaigns.
AI Automation Engine
AI handles segmentation, journey orchestration and optimises messaging timing.
Increase Lifetime Value
Predictive analytics and tailored campaigns improve retention and spend per user.
Scalable & Omnichannel
Supports email, SMS, push, web — for brands of any size or region.
Getting Started with Optimove
By centralizing customer data and automating segmentation, personalization and outreach, Optimove empowers teams to deliver timely, relevant campaigns — increase loyalty and revenue without manual effort.
No Comments Found