Dub
Dub is a modern link attribution platform that unifies branded short links, real-time analytics, and partner programs. Teams use it to create trackable links, attribute revenue across journeys, and run affiliate/referral payouts—backed by APIs, SDKs, and scalable infrastructure.
Overview
Teams connect a custom domain, create branded short links, and route traffic by device or geography. UTMs and events feed real-time analytics, attributing leads and revenue. Partner rules reward clicks, signups, or sales, while payouts and taxes are automated.
Platform capabilities
Dub suits growth, performance marketing, and partnerships teams that need reliable attribution beyond vanity metrics. It’s also practical for product-led companies running embedded referral programs, agencies managing many brands, and creators monetizing audiences. Engineers benefit from straightforward APIs and SDKs, predictable webhook contracts, and infrastructure designed for large-scale link generation. Finance and operations gain clarity with auditable payouts and configurable reward logic tightly tied to revenue outcomes.
- Create branded short links with QR codes, custom previews, and password protection.
- Route traffic by device, OS, or geography, and run controlled A/B tests.
- Attribute clicks, leads, and sales with event timelines and LTV insights.
- Operate affiliate and referral programs with granular rewards and automated payouts.
- Scale programmatically via APIs, SDKs, deferred deep links, and webhooks.
Why it matters
Customer perspective
Start by connecting a custom domain and verifying DNS with A or CNAME records. Create initial short links, enable QR codes, and configure device or geo routing where needed. Add UTMs and instrument conversion events. Set up partner programs with embedded dashboards, define reward logic, and link payout destinations; tax information is collected during onboarding. Developers can generate links via the API or SDKs (TypeScript, Python, Go, PHP, Ruby), subscribe to real-time webhooks, and implement deferred deep links in mobile flows. Role-based access, folders, and tags help organize large teams and brands.
Dub turns anonymous clicks into attributable revenue signals while keeping link operations simple.
Getting started
Dub’s differentiation is clarity at scale: a single system to create links, attribute revenue, and operationalize partnerships without duct-taped tools. It balances marketer-friendly controls with developer-grade APIs and webhooks, and scales to very high event volumes. If your pipeline depends on trackable links, precise attribution, and transparent partner payouts, Dub provides a focused, fast, and maintainable foundation. Backed by proven reliability and thoughtful governance features.
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Dub
Dub Technologies, Inc. builds modern link infrastructure for marketers, product teams, and developers. The company focuses on reliable attribution, scalable APIs, and clean user experience, operating a platform that creates millions of links and events with enterprise reliability, security, and performance.
Dub is a modern link attribution platform that combines short-link creation, conversion analytics, and affiliate/referral management in a single system. Create branded domains and short links with QR codes, device/geo routing, A/B tests, and deep links. Instrument journeys from first click to paid invoice with a deterministic attribution engine, real-time event stream, and customer LTV insights. Operate partner programs with embedded dashboards, flexible rewards, and one-click global payouts with tax compliance. Developers get enterprise-grade APIs, SDKs for TypeScript, Python, Go, PHP, and Ruby, plus real-time webhooks and deferred deep linking. Designed to handle hundreds of millions of links and events monthly, Dub delivers reliability, speed, and clarity for growth teams. Role-based access, folders, tags, and a UTM builder streamline governance at scale. Custom link previews and webhook notifications plug into existing marketing and data stacks without brittle scripts.
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